Barry Hassett is a seasoned commercial leader with experience in marketing, medical education, market access, and sales within the medical device and biotechnology markets. He has worked across a variety of sectors, including biologics, surgical implants, and capital equipment, in B2B, B2C, and D2C selling. His expertise spans advanced wound care, orthopedics, ophthalmology, vascular surgery, oncology, and respiratory care. Barry has successfully launched disruptive technologies in many of these sectors. Most recently, he served as Chief Commercial Officer for CAIRE Inc. in the respiratory market, where he led marketing, customer service, and sales for a $220M portfolio of products. Prior to that, he was Vice President of Marketing for BioTissue, where he successfully expanded their regenerative technology into the advanced wound care and surgical markets before ultimately taking responsibility for the entire portfolio. Barry has also held executive marketing roles at Carticept Medical (SonoSite), CardioMEMS, Davita, and Proxima Therapeutics (Cytyc). He holds a Bachelor of Science in Biomedical Engineering from Duke University and a Master of Science in Bioengineering from Dartmouth College.